Brand Colour
whare hoahoa
Studio
Design Lead
Brand Strategy
Copywriting
Motion
Jackson Croucher
Pou Auaha
Creative Director
Alexander Wastney
Kaimahi
Team
momotuhi
Typefaces
Whakaahua
Photography
paetukutuku
Website

Harrows are a family-owned, regional business that designs and makes beautiful, tailored, commercial hospitality furniture – put simply, "crafted for connection" is their purpose. We created a new brand strategy and identity that celebrated and communicated this core positioning. The result is a more sophisticated and consistent brand system that creates the foundation for their ambitions to be the champions of social spaces.

Crafted for connection
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01
Te Whare Taonga o Waikato
Discover Our Taonga
Civic
Design Lead
;
Motion
;
Copywriting
;
Brand Strategy
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01
Reggie's
Pizza, pasta, wine, etc.
Hospitality
Design Lead
;
Motion
;
Web Design & Build
;
Brand Strategy
;
Copywriting
;
01
Hamilton Gardens
Explore a world of wonders
Civic
Design Lead
;
Motion
;
3D Rendering
;
Copywriting
;
Brand Strategy
;
01
Chronoptics
3D Sensing Wizardry
Technology
Design Lead
;
3D Rendering
;
Motion
;
Web Design & Build
;
01
Cap Plastics Now
Big Plastic, Big Oil, Big Emissions.
Activism
Motion
;
01
PE. Club
Pull Your Socks Up
Personal Services
Design Lead
;
Motion
;
Brand Strategy
;
Copywriting
;
01
Waikato Scientific Instruments
Made Measurable
Technology
Design Lead
;
Motion
;
3D Rendering
;
Web Design & Build
;
Copywriting
;
01
Gallagher eShepherd
Revolutionising farming in the digital age
Agriculture
Design Lead
;
3D Rendering
;
Motion
;
Copywriting
;
Brand Strategy
;
01
Energy Profits
Make polluters pay.
Activism
Motion
;
01
Nelson Giants
Nelson proud
Sports
Design Lead
;
Motion
;
3D Rendering
;
01
Liminal
For big thinkers
Personal Services
Design Lead
;
Web Design
;
Brand Strategy
;
Copywriting
;
01
Downlow BBQ
It's about to get messy
Hospitality
Design Lead
;
Brand Strategy
;
Copywriting
;
Naming
;
01
People's Cut
Get Your Cut
Hospitality
Design Lead
;
3D Rendering
;
Copywriting
;
Naming
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